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Live From Radio City All About B2B CFO

Nov 07, 2008

 

Listen to two excerpts from a recent radio broadcast by Paul Shackford, a B2B CFO partner who speaks about the B2B CFO model:

Part 1

1. What does B2B CFO®  do?

2. How does a CFO differ from a CPA?

3. How can B2B CFO® help with company funding?

4. How does an owner focus on their business?

5. What is the process for hiring aB2B CFO®?

Part 2

1. How does it work?

2. How much time do you spend each month with a company?

3. What happens when sales increase but cash goes down?

4. When should you bring in aB2B CFO®?

More from David…

About the Author

David has over two and a half decades of business experience and is a proven financial management expert.   Working in Europe and the USA, David has served as Divisional CFO at a number of Fortune 500 corporations: including Reuters, Marsh & McClennan, Zurich Insurance and ADP as well as numerous small and mid size companies. As part owner of a small software company, he was heavily involved in the marketing efforts and ultimate sale of the company. As CFO with a national PEO firm he dealt with the credit and financial issues facing hundreds of small business clients. David also spent 5 years in Bermuda managing off shore insurance companies. 
 
A B2B CFO® since 2004, David will quickly identify and present your key metrics to assist in business decisions, and work with you to develop intelligent reports and budgets, help you forecast cash flow and negotiate and restructure your bank debt, while motivating and mentoring staff to help them achieve a high level of performance and professional growth. David's strengths lie in his experience as a hands-on accounting, financial, and operations manager, as well as his knowledge of big picture issues like strategy, financing, growth and turnaround. 

View David’s Personal Website

Books


A collection of books from B2B CFO® to help any business succeed. Read the first chapter from books, including the Wall Street Journal’s book, for free.

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