{"id":48,"date":"2020-02-22T18:52:48","date_gmt":"2020-02-22T18:52:48","guid":{"rendered":"https:\/\/www.b2bcfo.com\/cathy-schatzle\/?page_id=48"},"modified":"2021-09-14T22:40:42","modified_gmt":"2021-09-14T22:40:42","slug":"about","status":"publish","type":"page","link":"https:\/\/www.b2bcfo.com\/cathy-schatzle\/","title":{"rendered":"About"},"content":{"rendered":"<h1>\n\t\t \n\t<\/h1>\n\t<p>Strategic Advisor to Founders, Owners &amp; Boards&mdash;Cathy Peyton Schatzle is a strategic advisor who works alongside founders, business owners, and boards to improve performance, reduce complexity, and build companies that are both easier to run and more valuable over time...         <div class=\"rmwr-wrapper\" \n             data-id=\"rmwr-6a1b4bcf453d5\"\n             data-mode=\"normal\"\n             data-animation=\"fade\"\n             data-duration=\"300\"\n             data-smooth-scroll=\"true\"\n             data-scroll-offset=\"0\">\n            <button \n                type=\"button\"\n                class=\"read-link\" \n                id=\"readlinkrmwr-6a1b4bcf453d5\"\n                data-open-text=\"SEE MORE\"\n                data-close-text=\"SEE LESS\"\n                aria-expanded=\"false\"\n                aria-controls=\"readrmwr-6a1b4bcf453d5\"\n                aria-label=\"SEE MORE\"\n            >\n                <span class=\"rmwr-text\">SEE MORE<\/span>\n            <\/button>\n            <div \n                class=\"read_div\" \n                id=\"readrmwr-6a1b4bcf453d5\"\n                aria-hidden=\"true\"\n                data-animation=\"fade\"\n                data-duration=\"300\"\n                style=\"display: none;\"\n            >\n                <\/p>\n<p>Cathy brings a practical, hands-on approach grounded in more than 30 years of leadership, operational, and advisory experience.&nbsp; She has worked with privately held companies across multiple industries, helping leadership teams strengthen operations, improve decision-making, and move forward with greater clarity and confidence.&nbsp; Her background spans finance, operations, human resources, technology, and business strategy, allowing her to see connections and opportunities that others often miss.<\/p>\n<p>Cathy works with founder-led and privately held businesses, as well as boards and ownership groups, who have reached a point where the business is growing&mdash;but becoming more complex to manage.&nbsp; She helps business owners bring clarity to the numbers, alignment to the team, and structure to execution&mdash;so the business can perform more consistently and with less friction.<\/p>\n<p><strong>She is often engaged when:<\/strong><\/p>\n<ul>\n<li>The business is growing, but growth feels harder than it should<\/li>\n<li>Financial information exists, but is not driving clear decisions<\/li>\n<li>Leadership teams are capable, but not fully aligned<\/li>\n<li>Too many decisions still depend on the owner<\/li>\n<li>There is a desire to scale, bring on investors, or prepare for a future exit, but no clear path forward<\/li>\n<\/ul>\n<p> Her work focuses on improving how the business operates today while also strengthening what it will be worth in the future. This includes increasing profitability, improving cash flow, reducing operational risk, and building a more scalable and transferable organization.<\/p>\n<p>Cathy is known for her collaborative, people-centered approach. She works closely with leadership teams as a trusted advisor&mdash;someone who listens carefully, understands the realities of the business, and helps leaders move forward with clarity and confidence.<\/p>\n<p>Clients value Cathy&rsquo;s ability to quickly understand both the numbers and the dynamics behind them&mdash;bringing practical next steps leaders can act on immediately.<\/p>\n<p>She helps business owners build companies that run better today&mdash;and are worth more tomorrow.<\/p>\n            <\/div>\n        <\/div>\n        \n\t<p><\/p>\n<h3>\n\t\tI Promise\n\t<\/h3>\n\t\n<h3>\n\t\tThe Plan\n\t<\/h3>\n\t\n<h3>\n\t\tWhat Happens if We Don&#8217;t Move Forward?\n\t<\/h3>\n\t\n<h2>\n\t\tGet Started With \n\t<\/h2>\n\t<p>Get Your own complimentary* Discovery Analysis\u2122 from B2B CFO<sup>\u00ae<\/sup><\/p>\n                <form method='post' enctype='multipart\/form-data' target='gform_ajax_frame_1' id='gform_1'  action='\/templatesite\/?fl_builder#gf_1' >\n                        <ul id='gform_fields_1' class='gform_fields top_label form_sublabel_below description_below'><li id=\"field_1_1\" ><label class='gfield_label' for='input_1_1' >Name<\/label><input name='input_1' id='input_1_1' type='text' value='' class='large'   tabindex='100' placeholder='Name'  aria-invalid=\"false\"   \/> <\/li><li id=\"field_1_2\" ><label class='gfield_label' for='input_1_2' >Email<\/label>\n                            <input name='input_2' id='input_1_2' type='text' value='' class='large' tabindex='101'  placeholder='Email'  aria-invalid=\"false\"  \/>\n                        <\/li><li id=\"field_1_3\" ><label class='gfield_label' for='input_1_3' >Phone<\/label><input name='input_3' id='input_1_3' type='text' value='' class='large' tabindex='102' placeholder='Phone'  aria-invalid=\"false\"   \/><\/li><li id=\"field_1_4\" ><label class='gfield_label' for='input_1_4' >Position in Company<\/label><input name='input_4' id='input_1_4' type='text' value='' class='large'   tabindex='103' placeholder='Position in Company'  aria-invalid=\"false\"   \/> <\/li><li id=\"field_1_5\" ><label class='gfield_label' for='input_1_5' >Gross Revenue<\/label><input name='input_5' id='input_1_5' type='text' value='' class='large'   tabindex='104' placeholder='Gross Revenue'  aria-invalid=\"false\"   \/> <\/li><li id=\"field_1_6\" ><label class='gfield_label' for='input_1_6' >Zip Code<\/label><input name='input_6' id='input_1_6' type='text' value='' class='large'   tabindex='105' placeholder='Zip Code'  aria-invalid=\"false\"   \/> <\/li><li id=\"field_1_7\" ><label class='gfield_label' for='input_1_7' >CAPTCHA<\/label><\/li><\/ul>\n         <input type='submit' id='gform_submit_button_1' class='gform_button button' value='Submit' tabindex='107' onclick='if(window[\"gf_submitting_1\"]){return false;}  window[\"gf_submitting_1\"]=true;  ' onkeypress='if( event.keyCode == 13 ){ if(window[\"gf_submitting_1\"]){return false;} window[\"gf_submitting_1\"]=true;  jQuery(\"#gform_1\").trigger(\"submit\",[true]); }' \/> <input type='hidden' name='gform_ajax' value='form_id=1&amp;title=&amp;description=&amp;tabindex=100' \/>\n            <input type='hidden' class='gform_hidden' name='is_submit_1' value='1' \/>\n            <input type='hidden' class='gform_hidden' name='gform_submit' value='1' \/>\n            <input type='hidden' class='gform_hidden' name='gform_unique_id' value='' \/>\n            <input type='hidden' class='gform_hidden' name='state_1' value='WyJbXSIsIjQxYzgwZDU5Zjc1NDBhOTVhNDRmZWMzYjg1MDBjZTA3Il0=' \/>\n            <input type='hidden' class='gform_hidden' name='gform_target_page_number_1' id='gform_target_page_number_1' value='0' \/>\n            <input type='hidden' class='gform_hidden' name='gform_source_page_number_1' id='gform_source_page_number_1' value='1' \/>\n            <input type='hidden' name='gform_field_values' value='' \/>\n                        <input type=\"hidden\" id=\"ct_checkjs_bf8229696f7a3bb4700cfddef19fa23f\" name=\"ct_checkjs\" value=\"0\" \/><\/form>\n                <iframe style='display:none;width:0px;height:0px;' src='about:blank' name='gform_ajax_frame_1' id='gform_ajax_frame_1' title='This iframe contains the logic required to handle Ajax powered Gravity Forms.'><\/iframe>\n\t<p>*Complimentary for qualified business owners<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I Promise The Plan What Happens if We Don&#8217;t Move Forward? 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