{"id":48,"date":"2020-02-22T18:52:48","date_gmt":"2020-02-22T18:52:48","guid":{"rendered":"https:\/\/www.b2bcfo.com\/eileen-usher\/?page_id=48"},"modified":"2021-07-15T22:00:58","modified_gmt":"2021-07-15T22:00:58","slug":"about","status":"publish","type":"page","link":"https:\/\/www.b2bcfo.com\/eileen-usher\/","title":{"rendered":"About"},"content":{"rendered":"\r\n<h1> <\/h1>\r\n<p>Eileen is hands-on executive who has been helping entrepreneurs grow and manage their businesses for over 25 years. She began her career in the Entrepreneurial Services Group of Ernst & Young and moved on to Controller, VP Finance and CFO positions with a variety of privately-held companies, where she gained significant financial and operational experience. Her industry experience includes Marketing & Advertising, IT Consulting, Staffing, Retail, Apparel and Distribution...         <div class=\"rmwr-wrapper\" \n             data-id=\"rmwr-69e09336be8b4\"\n             data-mode=\"normal\"\n             data-animation=\"fade\"\n             data-duration=\"300\"\n             data-smooth-scroll=\"true\"\n             data-scroll-offset=\"0\">\n            <button \n                type=\"button\"\n                class=\"read-link\" \n                id=\"readlinkrmwr-69e09336be8b4\"\n                data-open-text=\"SEE MORE\"\n                data-close-text=\"SEE LESS\"\n                aria-expanded=\"false\"\n                aria-controls=\"readrmwr-69e09336be8b4\"\n                aria-label=\"SEE MORE\"\n            >\n                <span class=\"rmwr-text\">SEE MORE<\/span>\n            <\/button>\n            <div \n                class=\"read_div\" \n                id=\"readrmwr-69e09336be8b4\"\n                aria-hidden=\"true\"\n                data-animation=\"fade\"\n                data-duration=\"300\"\n                style=\"display: none;\"\n            >\n                <\/p>\n<p>Working side-by-side with business owners, Eileen helps them achieve a higher level of success by providing sound strategic advice, ensuring excellent financial practices, increasing profitability, maximizing cash flow and reducing risk.<\/p>\n<p>Eileen is an effective listener who understands the needs of her client. She is a resourceful, enthusiastic problem-solver from assessment to solution to implementation. Her ability to identify \"problem areas,\" make recommendations and implement solutions provides cost-effective results for her clients.<\/p>\n<p><b>Areas of expertise include the following:<\/b><\/p>\n<ul>\n<li>Cash \/ Working Capital Management<\/li>\n<li>Budgeting and Forecasting<\/li>\n<li>Strategic Planning<\/li>\n<li>Cost Reduction<\/li>\n<li>Operational Improvement<\/li>\n<li>Building Infrastructure<\/li>\n<li>HR Strategy<\/li>\n<li>Recruiting<\/li>\n<li>Process Improvement<\/li>\n<li>Restructuring and turnaround<\/li>\n<li>Integration<\/li>\n<li>Systems Implementation and Conversion<\/li>\n<li>Sales Compensation<\/li>\n<li>Management of HR and IT functions<\/li>\n<li>Managing relationships with outside Bankers, Attorneys, Customers, Vendors, Outside CPA's, Vendors<\/li>\n<\/ul>\n<p>Eileen graduated from the University Of Wisconsin with a BBA in Accounting. Soon after graduating she became a Certified Public Accountant. Eileen lives in Chicago with her husband Mark (Crickett), where they enjoy traveling and spending time with family.<\/p>\n            <\/div>\n        <\/div>\n        \r\n<h3>Organization<\/h3>\r\n<p><img decoding=\"async\" src=\"https:\/\/www.b2bcfo.com\/templatesite\/wp-content\/uploads\/sites\/2\/2020\/04\/2020mom.jpg\" \/><\/p>\r\n<h3>Organization<\/h3>\r\n<p><img decoding=\"async\" src=\"https:\/\/www.b2bcfo.com\/templatesite\/wp-content\/uploads\/sites\/2\/2020\/03\/Alamitos-Bay-Yacht-Club.jpg\" \/><\/p>\r\n<h3>I Promise<\/h3>\r\n\r\n<h3>The Plan<\/h3>\r\n\r\n<h3>What Happens if We Don&#8217;t Move Forward?<\/h3>\r\n\r\n<h2>Get Started With <\/h2>\r\n<p>Get Your own complimentary* Discovery Analysis\u2122 from B2B CFO<sup>\u00ae<\/sup><\/p>\r\n<script>\nvar 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