Entreprenuerial CFO®

B2B CFO® offers Entrepreneurial CFO® Services.

While not a comprehensive list, our Entrepreneurial CFO® Services focus on the following business categories:

Category Relationship to Cash
Industry Comparison Reports We provide Industry Comparative Reports during The Discovery Analysis™. This report compares companies to their peers by SIC Code and sales volume. It also gives the KPIs (Key Performance Indicators) for companies, which is part of the criteria banks use to give loans and lines of credit. Our services and software should allow an owner to know the information that bankers and lenders are looking at in order to make decisions. Additionally, we run these Industry Comparative Reports during our tenure with a company when providing Entrepreneurial CFO® Services
Banking Banks have become more stringent in their lending practices since the Dodd-Frank Wall Street Reform and Consumer Protection Act, (commonly referred to as Dodd-Frank) was signed into federal law by President Barack Obama on July 21, 2010. Bankers now focus on technical terms such as a company's Profitability Ratios, Liquidity Ratios, Management Efficiency Ratios, Leverage Ratios, Valuation Ratios and Growth Ratios. There are dozens of such ratios that banks use to make decisions about lending money to privately held companies. Our services are to identify these key ratios and to work with bankers in assisting owners on these important matters related to lending money to a company
Lending Lenders include companies and industries such as Morgan Stanley, leading companies, factoring companies, and asset based leasing, etc. An owner may want to use OPM (Other People's Money) for lines of credit, notes, purchases of vehicles and equipment, purchase of computers and software, etc. Our services include identifying the needs of owners for lenders as well as possibly introducing them to lenders
Cash Flow Projections A cash flow projection is a very important business tool for owners of privately held companies. An ideal cash projection will tell owners if a business will have enough cash to run the business or pay to expand it. It will also show an owner when more cash is flowing out of instead of into a business. Our services include establishing such projections as well as training a company's staff to maintain them and to notify owners immediately when the projections predict a cash flow shortage
Working Capital Improvements Working capital is a financial metric which represents operating liquidity available to a company. It measures a company's ability to pay its current obligations as well as the next 12 months of debt service payments. Our services include both measuring and communicating matters related to this important topic
Strategic Planning Strategic planning is an organization's process of defining its strategy, or direction, and making decisions on allocating its resources to pursue this strategy (Wikipedia). Our services include both the consulting as well as the obtaining of tools and information for the owner to make strategic plans for the company's future
Other Each partner in our firm averages about 25 years of experience after graduation from a major college or university. We bring to a company the experience we learn regarding Entrepreneurial CFO® Services. We also bring a combined experience of approximately 7,000 years of experience to each client that hires a partner in our firm

The key focus of our Entrepreneurial CFO® Services involves analyzing the organizational structures of privately held companies and working within the company to recognize functions that interfere with company growth. One of the tools utilized while providing Entrepreneurial CFO® Services is the information in our book, The Danger Zone, which illustrates the "unofficial organization chart" of a company as follows:

Our book, Avoiding The Danger Zone, Business Illusions, defines each of these categories as follows (p.29):

Finder: The entrepreneur, the visionary, the leader, the idea generator and the catalyst for future change. Finders work in the future.

Minder: The administrative, accounting and operational staff of the company. Minders live in the past.

Grinder: The people who do the physical work of the company to produce its goods or services. Grinders may be construction workers in the field or telemarketers at a desk. Grinders work for today and are not concerned about the company's future or the past.

An interesting process happens when a company's sales, employees and complexities grow. The Finder is often involuntarily pulled into becoming a Minder or Grinder.

The Finder then spends too much time in Minding and Grinding activities. This has the effect of taking the Finder away from their key responsibilities. This also puts the Finder into a position of doing things they disdain.

We have never found a Finder who enjoys doing Minding or Grinding activities.

They do not get into business to do Minding and Grinding duties, such as managing cash, meeting with administrative staff, hiring and firing employees, meetings with bankers, reviewing erroneous or meaningless reports, fixing computer problems, meetings with attorneys, collecting past-due receivables, time with governmental or regulatory issues, etc.

Our Entrepreneurial CFO® Services utilize our unique talent, tools and processes created to reverse the process of a Finder becoming a Minder, as is illustrated below.

Our goal, and one of the goals of our Entrepreneurial CFO® Services, is to work with business owners to allow them to get back to what they enjoy - growing the business and being creative.

We also like assisting business owners to take time off from the business to enjoy life.

Our goal is to work with business owners to keep them out of The Danger Zone. We have the proven talent, tools and processes to assist business owners with their needs.

Our firm was established in 1987. Each partner in our firm averages about 25 years of experience. Collectively, we have about 7,000 combined years of CFO experience.

A company may receive a complimentary Discovery Analysis™ by submitting a request at www.b2bcfo.com/discovery-analysis.html.

We would enjoy meeting you and will give you a complimentary industry benchmark report. You can see a sample of the report at www.b2bcfo.com/industry-comparative-report.html. It is highly likely you will know more about your company than you know today after receiving our complimentary Discovery Analysis™.

All three of our books can be purchased on the Store button of our website, www.b2bcfo.com.

First Direction, Then Velocity® was awarded to our firm by the United States Patent and Trademark office on July 17, 2012 (Reg. No.4,216,280).

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