Linda's Articles & Media

Are you a Finder, Minder or Grinder?

Being at the top can be lonely, especially when the urgent issues of the day are competing for your attention. Do you feel you have limited time to focus fully on the vital strategic issues that impact the company’s performance and future? Those business leaders who struggle with safely delegating tasks or relinquishing decisions to…

Read More >

Are You Following the #1 Rule in Business?

Know Your Numbers! Having a financially fit company involves checking in on some of your most important financial stats. After all, how can you know where you’re going if you don’t know where you are? B2B CFO® is here to help you. Most business owners admit they are busy putting out fires and working with customers, rather…

Read More >

Contemplating a Business Sale? Who Should Be On Your Team

As a business owner, you have worked tirelessly to get your company to a point where it can be sold. Naturally, selling is understandably an emotional and complex undertaking. According to a study by the US Chamber of Commerce, just 20% of companies put up for sale are ultimately sold, meaning that four out of…

Read More >

Tracking these 10 Metrics Can Improve Company Performance

Regardless of the size, age, or industry, all companies need to consistently monitor their financial performance. Long-term success and goal achievement greatly depend on generating revenue and managing your financial metrics. Having trackable metrics with benchmarks ensures healthy business performance. By tracking and monitoring specific financial metrics over time, the business owner can gauge cash…

Read More >

Why Pruning Your Business Could Create a Path for New Growth?

It seems counterintuitive to cut off branches, leaves, or even roots to get larger, fuller plants. And yet, it’s one of the most important tasks for a thriving, healthy garden.  Just like a garden, a healthy and thriving business requires an Owner who can tend to the health of their business by pruning or removing…

Read More >

Business Goals and Financial Clarity for 2023

2022 will soon be behind us. It’s time to pat yourself on the back, review your company’s performance progress and refresh or reset your  new year goals. Sure, a disappointing quarter or even a year, can be discouraging, but it’s important to reflect on the causes and develop an improved plan to move your company…

Read More >

Exit Planning Strategies in 2023

Economic conditions such as high market demand for profitable businesses, labor shortages, and economic uncertainty in the year ahead are bringing many business owners to the point of selling their business. Whether a business sale is on the short-term horizon or a consideration in five years, the sale will be one of the most significant…

Read More >

The 5 Levers of Cash Optimization

Today’s economic circumstances are continuing to knock budgets, plans and projected quarterly numbers from their assigned seats. Though we seem to be finally exiting the era of “unprecedented times”, we are still facing many shock- waves in the economy, whether it be from supply chain difficulties, challenges in attracting  and retaining talent or rising inflationary…

Read More >

Lessons from the Unofficial Organizational Chart

Leading a business comes with high pressure and high stakes. How do you respond when everyone is leaning into you for answers, directions, and advice? Being at the top can be lonely, especially when the urgencies of the day are competing for your attention. Do you feel you have limited time to focus fully on…

Read More >

Stimulate company growth in an adverse economic climate

The current economic climate has many concerned about the future.  CEOs are grappling with inflation, interest rates, winning and keeping talent, and various other issues out of their control. When business is relatively steady, a healthy bottom line can enable you to build up an emergency fund, grow and expand your business. But what is the…

Read More >

Get Started With Linda