{"id":333,"date":"2012-12-21T19:43:41","date_gmt":"2012-12-21T19:43:41","guid":{"rendered":"http:\/\/www.shanecampbellcfo.com\/?p=333"},"modified":"2023-10-05T21:02:19","modified_gmt":"2023-10-05T21:02:19","slug":"mayan-calendars-fiscal-cliffs-and-your-business","status":"publish","type":"post","link":"https:\/\/www.b2bcfo.com\/shane-campbell\/mayan-calendars\/","title":{"rendered":"Mayan Calendars, Fiscal Cliffs, and Your Business"},"content":{"rendered":"<p style=\"text-align: justify;\">I just checked on Yahoo News\u00ae and I\u2019m happy to report that the \u201cMayan Apocalypse\u201d did not occur at 9:11 PST today, contrary to the Mayans&#8217; prediction a few thousand years ago. Considering this cataclysmic possibility, I must admit that I considered moving to Cincinnati since Mark Twain said \u201cIf the world comes to an end, I want to be in Cincinnati.\u00a0 Everything comes there ten years later.\u201d\u00a0 Thankfully, I stayed put here in Petaluma.<\/p>\n<p style=\"text-align: justify;\">Now I\u2019m reading that the so-called \u201cFiscal Cliff\u201d had very little effect on consumer sentiment in November 2012 as consumer spending jumped higher than it has in three years.\u00a0 Although Boehner and his \u201cPlan B\u201d didn\u2019t even make it past the Republican majority in the House of Representatives, the fallout has been minimal, and the Grinch was unable to steal Christmas. While we are visiting Mark Twain, \u201cSuppose you were an idiot, and suppose you were a member of Congress; but I repeat myself.\u201d\u00a0 The American public seems to sense that, even with Congress\u2019 intellectual challenges, a deal will be struck and life will go on.<!--more--><\/p>\n<p style=\"text-align: justify;\">Since the world did not come to an end and the Fiscal Cliff appears to have a fluffy soft landing in store,\u00a0 it would stand to reason that your business will also live on, and therefore deserves appropriate thought and planning for 2013.\u00a0 But you have been putting that off. Perhaps that is because you overly focused on these world-ending events, or maybe because you\u00a0make too much of business planning.\u00a0 Or you do go through the annual exercise, only to put the document in a dusty drawer, never again to be considered until the following December when it\u2019s time to repeat the worthless exercise.<\/p>\n<p style=\"text-align: justify;\">So here are a couple of suggestions.<\/p>\n<ul style=\"text-align: justify;\">\n<li>Create a sales plan that is ambitious, yet achievable<\/li>\n<li>Incorporate the sales plan into an Excel based financial forecast that predicts operating results and cash flows<\/li>\n<li>Insert the resulting forecast into the \u201cBudget\u201d module (don\u2019t you hate that word budget? \u2013 I prefer \u201cprofit plan\u201d) in your QuickBooks or whatever software you are using.<\/li>\n<li>Run a \u201cBudget to Actual\u201d report to see how you are doing after the conclusion of each month in 2013 and see if it helps you make better and more timely decisions.<\/li>\n<\/ul>\n<p style=\"text-align: justify;\">Certainly the prolonged recession has been exhausting and most businesses have suffered.\u00a0 But recovery is in full-swing as the California Unemployment Rate fell to 9.8% this month, its lowest in nearly four years.\u00a0 But without proper business planning, your business may continue to underperform. \u00a0Try being one of the 5% of SMB\u2019s that engage in meaningful business planning in 2013 and enjoy the benefits. It was also Mark Twain that said \u201cAction speaks louder than words but not nearly as often.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>I just checked on Yahoo News\u00ae and I\u2019m happy to report that the \u201cMayan Apocalypse\u201d did not occur at 9:11 PST today, contrary to the Mayans&#8217; prediction a few thousand years ago. Considering this cataclysmic possibility, I must admit that I considered moving to Cincinnati since Mark Twain said \u201cIf the world comes to an&hellip;<\/p>\n","protected":false},"author":25,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_editorskit_title_hidden":false,"_editorskit_reading_time":0,"_editorskit_is_block_options_detached":false,"_editorskit_block_options_position":"{}","cybocfi_hide_featured_image":"","footnotes":""},"categories":[16],"tags":[21,28],"class_list":["post-333","post","type-post","status-publish","format-standard","hentry","category-shanes-really-deep-insights","tag-budgeting","tag-business-tips"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Mayan Calendars, Fiscal Cliffs, and Your Business | CFO Services | B2B CFO<\/title>\n<meta name=\"description\" content=\"Without proper business planning, your business may continue to underperform. \u00a0Try being one of the 5% of SMB\u2019s that engage in meaningful business planning in 2013 and enjoy the benefits.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.b2bcfo.com\/shane-campbell\/mayan-calendars\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Mayan Calendars, Fiscal Cliffs, and Your Business | CFO Services | B2B CFO\" \/>\n<meta property=\"og:description\" content=\"Without proper business planning, your business may continue to underperform. \u00a0Try being one of the 5% of SMB\u2019s that engage in meaningful business planning in 2013 and enjoy the benefits.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.b2bcfo.com\/shane-campbell\/mayan-calendars\/\" \/>\n<meta property=\"og:site_name\" content=\"Shane Campbell\" \/>\n<meta property=\"article:published_time\" content=\"2012-12-21T19:43:41+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-10-05T21:02:19+00:00\" \/>\n<meta name=\"author\" content=\"Shane Campbell\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Shane Campbell\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.b2bcfo.com\\\/shane-campbell\\\/mayan-calendars\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.b2bcfo.com\\\/shane-campbell\\\/mayan-calendars\\\/\"},\"author\":{\"name\":\"Shane Campbell\",\"@id\":\"https:\\\/\\\/www.b2bcfo.com\\\/shane-campbell\\\/#\\\/schema\\\/person\\\/8ee8bc641094acda4505098bb405e653\"},\"headline\":\"Mayan Calendars, Fiscal Cliffs, and Your Business\",\"datePublished\":\"2012-12-21T19:43:41+00:00\",\"dateModified\":\"2023-10-05T21:02:19+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.b2bcfo.com\\\/shane-campbell\\\/mayan-calendars\\\/\"},\"wordCount\":465,\"keywords\":[\"budgeting\",\"business tips\"],\"articleSection\":[\"Shane's really deep insights\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.b2bcfo.com\\\/shane-campbell\\\/mayan-calendars\\\/\",\"url\":\"https:\\\/\\\/www.b2bcfo.com\\\/shane-campbell\\\/mayan-calendars\\\/\",\"name\":\"Mayan Calendars, Fiscal Cliffs, and Your Business | CFO Services | B2B CFO\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.b2bcfo.com\\\/shane-campbell\\\/#website\"},\"datePublished\":\"2012-12-21T19:43:41+00:00\",\"dateModified\":\"2023-10-05T21:02:19+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.b2bcfo.com\\\/shane-campbell\\\/#\\\/schema\\\/person\\\/8ee8bc641094acda4505098bb405e653\"},\"description\":\"Without proper business planning, your business may continue to underperform. \u00a0Try being one of the 5% of SMB\u2019s that engage in meaningful business planning in 2013 and enjoy the benefits.\",\"breadcrumb\":{\"@id\":\"https:\\\/\\\/www.b2bcfo.com\\\/shane-campbell\\\/mayan-calendars\\\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/www.b2bcfo.com\\\/shane-campbell\\\/mayan-calendars\\\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/www.b2bcfo.com\\\/shane-campbell\\\/mayan-calendars\\\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/www.b2bcfo.com\\\/shane-campbell\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Mayan Calendars, Fiscal Cliffs, and Your Business\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/www.b2bcfo.com\\\/shane-campbell\\\/#website\",\"url\":\"https:\\\/\\\/www.b2bcfo.com\\\/shane-campbell\\\/\",\"name\":\"Shane Campbell\",\"description\":\"B2B CFO\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/www.b2bcfo.com\\\/shane-campbell\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/www.b2bcfo.com\\\/shane-campbell\\\/#\\\/schema\\\/person\\\/8ee8bc641094acda4505098bb405e653\",\"name\":\"Shane Campbell\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7b33240f4309c5ea4f19065cde4d6a6adf1148ddc452f54b5da81b4eb197ed96?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7b33240f4309c5ea4f19065cde4d6a6adf1148ddc452f54b5da81b4eb197ed96?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/7b33240f4309c5ea4f19065cde4d6a6adf1148ddc452f54b5da81b4eb197ed96?s=96&d=mm&r=g\",\"caption\":\"Shane Campbell\"},\"url\":\"https:\\\/\\\/www.b2bcfo.com\\\/shane-campbell\\\/author\\\/shane\\\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Mayan Calendars, Fiscal Cliffs, and Your Business | CFO Services | B2B CFO","description":"Without proper business planning, your business may continue to underperform. \u00a0Try being one of the 5% of SMB\u2019s that engage in meaningful business planning in 2013 and enjoy the benefits.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.b2bcfo.com\/shane-campbell\/mayan-calendars\/","og_locale":"en_US","og_type":"article","og_title":"Mayan Calendars, Fiscal Cliffs, and Your Business | CFO Services | B2B CFO","og_description":"Without proper business planning, your business may continue to underperform. \u00a0Try being one of the 5% of SMB\u2019s that engage in meaningful business planning in 2013 and enjoy the benefits.","og_url":"https:\/\/www.b2bcfo.com\/shane-campbell\/mayan-calendars\/","og_site_name":"Shane Campbell","article_published_time":"2012-12-21T19:43:41+00:00","article_modified_time":"2023-10-05T21:02:19+00:00","author":"Shane Campbell","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Shane Campbell","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.b2bcfo.com\/shane-campbell\/mayan-calendars\/#article","isPartOf":{"@id":"https:\/\/www.b2bcfo.com\/shane-campbell\/mayan-calendars\/"},"author":{"name":"Shane Campbell","@id":"https:\/\/www.b2bcfo.com\/shane-campbell\/#\/schema\/person\/8ee8bc641094acda4505098bb405e653"},"headline":"Mayan Calendars, Fiscal Cliffs, and Your Business","datePublished":"2012-12-21T19:43:41+00:00","dateModified":"2023-10-05T21:02:19+00:00","mainEntityOfPage":{"@id":"https:\/\/www.b2bcfo.com\/shane-campbell\/mayan-calendars\/"},"wordCount":465,"keywords":["budgeting","business tips"],"articleSection":["Shane's really deep insights"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.b2bcfo.com\/shane-campbell\/mayan-calendars\/","url":"https:\/\/www.b2bcfo.com\/shane-campbell\/mayan-calendars\/","name":"Mayan Calendars, Fiscal Cliffs, and Your Business | CFO Services | B2B CFO","isPartOf":{"@id":"https:\/\/www.b2bcfo.com\/shane-campbell\/#website"},"datePublished":"2012-12-21T19:43:41+00:00","dateModified":"2023-10-05T21:02:19+00:00","author":{"@id":"https:\/\/www.b2bcfo.com\/shane-campbell\/#\/schema\/person\/8ee8bc641094acda4505098bb405e653"},"description":"Without proper business planning, your business may continue to underperform. \u00a0Try being one of the 5% of SMB\u2019s that engage in meaningful business planning in 2013 and enjoy the benefits.","breadcrumb":{"@id":"https:\/\/www.b2bcfo.com\/shane-campbell\/mayan-calendars\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.b2bcfo.com\/shane-campbell\/mayan-calendars\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.b2bcfo.com\/shane-campbell\/mayan-calendars\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.b2bcfo.com\/shane-campbell\/"},{"@type":"ListItem","position":2,"name":"Mayan Calendars, Fiscal Cliffs, and Your Business"}]},{"@type":"WebSite","@id":"https:\/\/www.b2bcfo.com\/shane-campbell\/#website","url":"https:\/\/www.b2bcfo.com\/shane-campbell\/","name":"Shane Campbell","description":"B2B CFO","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.b2bcfo.com\/shane-campbell\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/www.b2bcfo.com\/shane-campbell\/#\/schema\/person\/8ee8bc641094acda4505098bb405e653","name":"Shane Campbell","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/7b33240f4309c5ea4f19065cde4d6a6adf1148ddc452f54b5da81b4eb197ed96?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/7b33240f4309c5ea4f19065cde4d6a6adf1148ddc452f54b5da81b4eb197ed96?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/7b33240f4309c5ea4f19065cde4d6a6adf1148ddc452f54b5da81b4eb197ed96?s=96&d=mm&r=g","caption":"Shane Campbell"},"url":"https:\/\/www.b2bcfo.com\/shane-campbell\/author\/shane\/"}]}},"_links":{"self":[{"href":"https:\/\/www.b2bcfo.com\/shane-campbell\/wp-json\/wp\/v2\/posts\/333","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.b2bcfo.com\/shane-campbell\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.b2bcfo.com\/shane-campbell\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.b2bcfo.com\/shane-campbell\/wp-json\/wp\/v2\/users\/25"}],"replies":[{"embeddable":true,"href":"https:\/\/www.b2bcfo.com\/shane-campbell\/wp-json\/wp\/v2\/comments?post=333"}],"version-history":[{"count":1,"href":"https:\/\/www.b2bcfo.com\/shane-campbell\/wp-json\/wp\/v2\/posts\/333\/revisions"}],"predecessor-version":[{"id":12293,"href":"https:\/\/www.b2bcfo.com\/shane-campbell\/wp-json\/wp\/v2\/posts\/333\/revisions\/12293"}],"wp:attachment":[{"href":"https:\/\/www.b2bcfo.com\/shane-campbell\/wp-json\/wp\/v2\/media?parent=333"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.b2bcfo.com\/shane-campbell\/wp-json\/wp\/v2\/categories?post=333"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.b2bcfo.com\/shane-campbell\/wp-json\/wp\/v2\/tags?post=333"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}