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The Ten Commandments for Business Failure-#2 I recently read an interesting book by Donald Keough, who was chairman of Coca Cola Company during the introduction of New Coke.  He has some intriguing insights into business failure.  What I find most interesting is the number of companies I have seen who are following at least some…

The Ten Commandments for Business Failure-#1 I recently read an interesting book by Donald Keough, who was chairman of Coca Cola Company during the introduction of New Coke. He has some intriguing insights into business failure. What I find most interesting is the number of companies I have seen who are following at least some…